Are JNCO Jeans Still Made?

JNCO, short for “Judge None Choose One,” is a Los Angeles-based clothing company that specializes in boys’ and men’s jeans. The brand gained recognition in the 1990s for its ultra-wide straight-legged denim jeans, featuring elaborate pocket logos and a unique street look. However, there have been questions about whether JNCO jeans are still being produced. This article aims to provide an expert analysis of the current status of JNCO jeans production.

History of JNCO

JNCO was founded in 1985 by Moroccan-born, French-raised brothers Jacques Yaakov Revah and Haim Milo Revah. The brand quickly gained popularity in the 1990s, becoming known for its wide-legged jeans and distinct streetwear aesthetic.[1]

Decline and Relaunch

Despite its initial success, JNCO faced a decline in sales in the late 1990s, with figures halving in 1999. This downturn led to the closure of the brand’s main factory in the 2000s. In 2015, JNCO was relaunched under new management, backed by Chinese investment firm Guotai Litian. However, the relaunched products were reported to be of lower quality compared to the original jeans.[2][3]

Production Status

On February 15, 2018, it was announced that JNCO would cease production and liquidate its inventory. However, it was later clarified that this applied to the then-current licensed production under Guotai Litian, and the brand would continue under new management.[4] In 2019, the original founder Milo Revah re-acquired the brand and expressed his intention to relaunch it alongside his daughter Camilla. The second relaunch took place on June 28, 2019, accompanied by the introduction of a new website.[5][6]


Based on the available information, it can be concluded that JNCO jeans are still being made. After a period of decline and the closure of the main factory, the brand was relaunched in 2015 and again in 2019 under new management. The relaunch in 2019, led by the original founder and his daughter, marked a significant effort to revive the brand. However, it is important to note that there have been periods in the brand’s history where production was temporarily halted or scaled back.


[1] “JNCO: Everything You Need to Know About the Iconic Jeans.” Highsnobiety. 2020-03-16. Retrieved from
[2] “JNCO – Wikipedia.” Retrieved from
[3] JNCO Men’s Jeans for sale | eBay. Retrieved from
[4] “JNCO Jeans License Ending Soon and Liquidating All Inventory.” Retrieved from
[5] “JNCO on Instagram.” Retrieved from
[6] “JNCO Los Angeles.” Retrieved from


Are JNCO jeans still being produced?

Yes, JNCO jeans are still being produced. The brand experienced a relaunch in 2019 under the ownership of the original founder, and production resumed.

Was there a period when JNCO jeans were not being made?

Yes, there have been periods in the brand’s history when JNCO jeans were not being produced. After a decline in sales in the late 1990s, the main factory was closed in the 2000s. However, the brand was relaunched in 2015 and then again in 2019, marking a revival of production.

Who currently owns and manages the production of JNCO jeans?

The original founder, Milo Revah, re-acquired the brand in 2019 and currently owns and manages the production of JNCO jeans. He is working alongside his daughter, Camilla, to bring the brand back to prominence.

Are the newly produced JNCO jeans of the same quality as the original ones?

There have been reports that the quality of the newly produced JNCO jeans is not on par with the original ones. After the relaunch in 2015 under new management, some customers expressed disappointment with the lower quality of the products. However, it is worth noting that efforts have been made to improve the quality in subsequent relaunches.

Where can I purchase JNCO jeans?

JNCO jeans can be purchased through various channels. The official JNCO website offers a selection of jeans for sale. Additionally, online marketplaces such as eBay may have listings for JNCO jeans from various sellers.

Are JNCO jeans still popular?

While JNCO jeans had their peak popularity in the 1990s, their current popularity has waned compared to that era. However, there is still a dedicated fan base that appreciates the brand’s unique style and nostalgia, contributing to the ongoing production and demand for JNCO jeans.

Do JNCO jeans feature the same wide-legged style as before?

Yes, JNCO jeans still feature the wide-legged style that made them iconic. The brand continues to offer jeans with the ultra-wide straight-legged fit that was characteristic of their original designs.

Are there any plans for future developments or collaborations for JNCO jeans?

As of the latest available information, there have been no specific announcements regarding future developments or collaborations for JNCO jeans. However, the brand’s relaunch in 2019 indicates a commitment to reestablishing its presence in the market, which may lead to potential future endeavors.